Highlighting housing costs

Harris campaign launches another new TV ad today highlighting housing costs

From CNN's David Wright

Vice President Kamala Harris’ campaign is up with another ad promoting her proposals to lower housing costs, the second new ad from the campaign that began airing today as part of a concerted effort to highlight the issue.

“My childhood, we were renters. My mother saved for well over a decade to buy a home. I was a teenager when that day finally came and I can remember so well, how excited she was. I know what home ownership means,” Harris says in the ad. “Sadly, right now it is out of reach for far too many American families.”

Harris also touts her record as a prosecutor, saying that she “took on the big banks who exploited people in the housing market,” vowing to “fight for a law that cracks down” on abusive practices.

Harris promises to build 3 million new homes and rentals, saying, “We should be doing everything we can to make it more affordable to buy a home.”

It’s the second ad that the Harris campaign has launched today emphasizing high costs of living. Earlier, the campaign went up with another minute-long ad detailing her plans.

And a third ad from the Harris campaign, produced earlier this week, also raises the issue of housing costs. “We must create an opportunity economy where everyone has a chance to get a car loan, buy a home, start a business,” Harris says in a clip featured in the ad.